Propaganda, a poet, political activist, husband, father, academic, and emcee, is deeply rooted in Los Angeles, a city that molds his perspective and fuels his bold message. His work challenges societal norms and promotes introspection.

Propaganda's music and prose celebrate the convergence and diversity of life in LA, reflecting his multicultural upbringing in a predominantly Latino neighborhood. His father's Black Panther influence and his academic journey in illustration and intercultural studies further shaped his worldview.

After teaching for six years and co-founding charter schools with an arts focus, Propaganda transitioned to a full-time music career in 2007. He joined the Tunnel Rats collective and later signed with Humble Beast, releasing several albums that gained Billboard chart recognition, including his 2014 album "Crimson Cord."

Propaganda's ideas revolve around the intersection of cultures, acknowledging their mutual inspiration and the interconnectedness of humanity. He actively engages with church leaders, addresses global hunger, and advocates for police reform in political arenas. His journey is one of cultural exploration and social change.